Cullen Communications teams with government affairs professionals and issue advocates to provide research, advocacy, and public affairs support. We work where policy, politics, and government come together.
Research: The facts you need to make your case
The right facts are the foundation of winning arguments. We supply rigorous, bullet-proof research though a team of consulting researchers drawn from top universities and think tanks. We have the intelligence to understand complex policy matters and to get up to speed quickly on new topics to meet your deadlines. Our research products are applied and practical – not academic and abstract. They are designed for non-experts and to be media-friendly.
• Sponsored research projects
• LexisNexis capabilities
• Public opinion polling
Communications: The right words for the right audiences
Call us old school, but we’re more interested in being effective than trendy. It’s not all about new media – not yet. Even Pajamahadeen basement bloggers usually need a traditional news story to tweet about. Of course there’s a growing role for social networking and new media, but to make a message penetrate in a meaningful, measurable way, an appropriate emphasis needs to remain on traditional public relations.
• Writing & distributing press releases
• Story pitching
• Op/ed drafting and placement
• Editorial outreach
• Letters to the editor
• Handouts and fact sheets
• On the record spokesperson for print, TV, radio, and reported blogs
• Off the record backgrounders
• Website creation & content
• Online video
• Blogger outreach
• Facebook groups
Advocacy: Agents of mass persuasion
Effective advocacy requires a large and philosophically diverse network, a reputation for integrity, an engineer’s ability to build bridges, and a “no permanent allies, no permanent enemies” approach to people and issues.
• Opinion leader education
• Grassroots mobilization
• “Strange Bedfellow” coalition building & management
• Database development
• Voter contact – paid media, direct mail, and phone programs (through strategic partners)